Some insight to CRIMINAL MUSCLE, we aren't about glorifying crime or criminals. It’s about a journey, a past, present and future, it’s about steering people away from a life of crime and into the gym.
It’s also about a gym wear that’s different from the rest but caters for everyone. This is my family business that I have created from scratch after years as a member of a motorcycle club. I have left that life behind me and now live for my family, gym and my close friends. I want to make a difference by creating awareness of mental health and have an opportunity to reflect on what we can do to support the people we love.
I want to inspire others to change their life, This is the exact reason I started CRIMINAL MUSCLE.
It’s not just a brand it’s a way of life, it’s a movement and family that motivates you to get to the gym and to better your life!